TVA EnergyRight
Social Campaign & Sweepstakes
TVA EnergyRight is the leading resource for energy-efficient programs and electric vehicle (EV) adoption in the Tennessee Valley region—educating consumers on the benefits of EVs as well as facilitating a seven-state infrastructure network of fast charging stations.
As senior copywriter for the TVA EV social campaign, Earth Day kit and #ChargingChattanooga Sweepstakes with redpepper, I created and managed copy for all EV social posts, web tools and Earth Day printed collateral, as well as concepting and creation of sweepstakes content.